Paramount Skydance already has a plan for one of Warner Bros Discovery’s assets, HBO Max when it comes to streaming.
According to CEO David Ellison, the company is planning to combine HBO Max and Paramount+ into one direct-to-consumer (DTC) streaming service once PSKY’s acquisition of WBD is completed.
Speaking during an investor call on 2 March, Ellison stated, “We do plan to put the two services together, which today gives us a little over 200 million direct-to-consumer subscribers. We think that really positions us to compete with the leaders in the space.”
He added that by the middle of this year, Paramount will have combined Paramount+, FAST platform Pluto TV and BET+ under one unified stack and that they will have similar approach to HBO Max going forward.
“We think the combined offering, given the amount of content and what we can do from the tech side, really will put us in a position to be able to compete with the most scaled players in DTC,” said Ellison.
However, at the same time, the PSKY CEO said that the HBO brand will continue to operate “with independence.”
“Casey [Bloys] and his team do an absolutely remarkable job at HBO. We do plan for that to be able to operate with independence so that HBO can, candidly, do what it does incredibly well. Our viewpoint is HBO should stay HBO. They built a phenomenal brand. They are a leader in the space, and we just want them to continue doing more of it,” he added.
Story Via Cinema Online
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